What do you know about your buyers before you build?
Every room opened, finish kept, unit compared and broker link clicked lands in one developer dashboard. Live Insights shows which home types, upgrades and lots are holding attention and scores buyer intent, so your team knows who is ready while the plans can still respond.
45 minutes. No pitch.
How it works.
Produced once from your drawings, then deployed on the website, in the sales centre and in broker links. Every screenshot below is the live Willow build.
- 01
Buyers sign up and explore
Accounts are created with clear consent at sign-up. From then on every room, finish, comparison and saved selection is recorded against that buyer, on any channel.
- 02
The dashboard reads demand
Finish popularity, unit-level engagement and a source breakdown across website, kiosk and broker links. See which upgrades buyers return to before the upgrade schedule is set.
- 03
High-intent buyers surface
Intent scoring ranks buyers by behaviour. A buyer who configured the same unit four times this week rises to the top while it still matters. AI-enabled high-intent alerts are upcoming.
- 04
Reports reach the people who decide
Live Insights Enterprise, in Signature, adds broker-level insights, selection reporting, custom reporting, an executive summary and a quarterly pre-sale review with EstateArc.
What's included.
Every package is a one-time build plus a monthly platform fee for hosting, Live Insights and support while you sell. Items marked add-on can be added to any package.See packages
- Live Insights Standard: developer dashboard, finish popularity, source breakdownIn every package
- Buyer accounts and lead capture on sign-upIn every package
- Appointment and callback booking (included in Signature)Add-on
- Live Insights Pro: buyer intent scoring, finish popularity, unit-level engagement insights (included in Expanded and Signature)Add-on
- Broker portal and branded links (included in Signature)Add-on
- Live Insights Enterprise: everything in Pro plus broker-level insights, selection reporting, custom reporting, an executive summary and a quarterly pre-sale review, with AI-enabled high-intent alerts upcoming (included in Signature)Add-on
- CRM integrationAdd-on
15 to 20%
more upgrade exploration when buyers use an interactive configurator
Source: Published engagement benchmarks for interactive configurators and immersive visualization
- 84
- Buyer interactions
- 3
- Returning buyers, viewed 4+ times
- 48%
- Of interactions from broker shares
From the Willow demonstration project, last 7 days
Who it's for.
- Developers deciding release sequencing and upgrade pricing on instinct
- Sales teams that cannot tell a curious visitor from a ready buyer
- Projects with broker distribution and no visibility into which brokers are working it
Questions about buyer intelligence.
Packages and commercial terms are covered on the platform page. These are the questions about this outcome.
Tell us what you're launching and we'll scope it in 48 hours.
Bring your drawings, home types and launch date. You leave with a written scope of exactly what your project needs and what it will deliver.
45 minutes. No pitch.